I’ve had a huge mind shift this week.
It’s the kind of transformational shift in thinking that you read about from guys like Tony Robbins or Oprah.
These types of shifts don’t come around every day, but when they do, you just KNOW you’ve got to respond.
Change the way you do things.
And take massive action.
This (lengthy) message today is going to challenge you to also take massive action.
Got Ideas for Your Own Business?
Maybe you’ve been thinking about starting your own business. Or testing out a radically different approach toward the way you operate your business.
Maybe you have just realized that if you only do what you’ve always done, you’ll just keep on getting what you’ve always gotten.
And you know it’s time to finally take that left turn at the fork in the road.
Okay… did I describe you?
If so, keep on reading.
But if you’re completely satisfied with where you are at this moment in time, then move on. Focus on something else.
Okay… now let’s get down to some good stuff!
Getting Big Ideas with The Marketer’s Mind Podcast
I’ve been listening for the past few months to an amazing podcast called “The Marketer’s Mind” featuring Todd Brown and Deborah Owen. (This show, by the way, is produced by a great producer who just happens to live in my town. Cody Boyce. Check out his production company, Podcast Masters, if you want to produce a high- quality podcast.)
If you’re a marketer and never heard of Todd, you probably will soon. He’s stepping out from being ‘under the radar’ for years after working with some of the top online business owners around.
You see, these business owners have made six and seven figures following Todd Brown’s advice. And many Internet marketing experts like Andre Chaperon, Ryan Levesque, and Alex Mandossian swear by his methods.
Finally, Rick Schefren, a marketing consultant to Google and Yahoo, says this about Todd: “There are only three people I go to when I need marketing advice: Jay Abraham, Michael Masterson, and Todd. If you’re lucky enough to have him help you with your marketing funnel… I think it’s one of the smartest things you can do.”
Todd Gets It
The reason I bring up Todd is a simple one. Todd understands the power of new ideas.
In fact, Episode 4 of his podcast was dedicated to ideas. He even shared the memo he sent to his team at the beginning of the year. His memo is a free download, but here’s what grabbed my attention (emphasis mine):
“Fact is: Information is plentiful. It’s all over the place. And there’s certainly no shortage of purveyors in our market.
Information has little perceived value. It’s available in greater quantity than ever. And it’s readily available for free.
No. Information is not what we publish.
Instead, we publish and provide advice. We advise. We share our hard-earned wisdom. And we do it by providing specific marketing and business recommendations and direction based on MFA’s unique perspective, strong opinions, and… fresh ideas.”
Episode 4, “Why you need to develop tons of small ideas before you can identify the big idea,” is right up my alley. It’s why I’m writing to you today.
The Surprising Truth About Big Ideas
Thinking up ideas doesn’t sound sexy, does it?
It’s not as much fun as recording a podcast, publishing a blog post or even organizing your office desk.
Why?
Because you know it takes some mental work. And our brains are already tired from trying to consume every piece of information about our business as it is.
But…
We also know that ultimately we’re in the idea business.
We realize that if Steve Jobs didn’t have the idea for the iPod, we likely would have gotten better versions of the portable CD player.
In order to produce breakthrough ideas ‒ the kind of ideas that will revolutionize your business and life – you have to get into the practice of creating a LOT of them.
The brain operates like a muscle.
If you “stretch” it by giving it more information…
and challenge it to take those pieces of information and link them together in new ways…
then you’ll get a strong brain that generates powerful ideas.
Which is why I wrote my book, “The BIG Marketing Idea Book: Ignite winning IDEAS, get MORE hot breakthroughs – and ELECTRIFY your business… In Just 30 Days.”
If you purchase it, you’ll get a complimentary membership to a private Facebook group, where we commit to the #300Ideas Challenge.
The BIG Marketing Idea Book
The book has 30 worksheets in it. Plenty of space to think up TEN ideas a day. 10 ideas a day x 30 days = 300.
What would happen if you had 300 ideas identified and just waiting for you to act upon them?
What would be the potential of those ideas to change your life? Relationships? Your business or financial future?
But the challenge isn’t just to think up ideas.
No. I don’t make it that easy. ;-)
The challenge is to ACT upon those ideas.
And to implement them in some way into your life.
So each day, we focus on identifying three ideas that have the potential to become something bigger and then choose one to follow up on.
Meanwhile, we’ll share some of those ideas and thoughts with other #300Ideas Challenge members and get encouragement and feedback.
That’s my goal. I want to see you move forward… FINALLY… in the direction you’ve always wanted to go.
Remember: To get what you haven’t got, you have to do something you’ve never done.
Doing the same thing over and over and expecting different results is the definition of insanity, according to Albert Einstein.
So don’t be left behind.
Grab your copy of , “The BIG Marketing Idea Book” and let’s get started.
See you on the other side!
Yours for BIG #300Ideas…
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