How to Turn a Thought Leadership Book Into a Business Asset
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Here’s what I love about a thought leadership book: It can be shaped into whatever business asset you want. It’s…
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How to Write a Business Book That Is Insightful and Practical
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Many business books are either too simple or too complicated. At one end of the spectrum, you have books that…
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How to Find the Unique Idea Behind Your Thought Leadership Book
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You know your business. You have years—perhaps decades—of experience. You understand your customers, your industry, the problems people face, and…
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Productivity for Creatives: How to Fight Fear, Perfectionism, and Procrastination
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Every creative person eventually discovers an uncomfortable truth: Productivity is not just about time management. It’s also about fear management.…
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The Wrong Way to Pitch a Product—and What to Do Instead
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If you want to sell a product successfully, you first need to pay attention to the person standing in front…
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How Handwriting Can Sharpen Your Brain and Improve Your Marketing Ideas
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Are you getting dumber? That may sound harsh, but it’s a fair question in a world where most of us…