How Customer Appreciation Marketing Can Increase Sales and Build Loyalty
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Most business owners want more sales. That’s no surprise. But many overlook one of the easiest ways to increase sales:…
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Turn Employee Favorites Into a Powerful Sales and Marketing Tool
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One of the most powerful marketing strategies is also one of the simplest: let your employees share what they genuinely…
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10 Ways to Build Authority With This Forgotten Childhood Tactic
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I did it again. And I always feel awful when it happens. I wasn’t listening to Mickey, my husband. Instead,…
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How to Create The Right Apology Emails
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I’m the Jedi Warrior of creating apology emails. You see, I know all about apologies. When I was in seventh…
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Get More Clients with “The Bailey Way” Method
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One of my favorite films of all time is Frank Capra’s “It’s A Wonderful Life.” This classic 1946 film depicts…
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7 Ways a CPA Can Stop Clients From Leaving
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Years ago, a major retailer in our city ticked me off. My husband had bought some software. But he discovered…