Swimming Toward Success With The Shark Tank
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Recently I joined our local fitness center. So far, I’m just working the treadmill since I sit so much in my line of work. It’s…
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The Man in Black’s Sales Secret
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Buttercup: You mock my pain. Man in Black: Life is pain, Highness. Anyone who says differently is selling something. Sales…
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The Dark Side of Marketing
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One of my favorite Star Wars films is “The Empire Strikes Back.” It’s full of good fight scenes, especially the one that…
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Sean Bean’s Secret Marketing Lessons
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I’m a huge Sean Bean fan (love the hashtag #DontKillSeanBean). And sometimes he has some great marketing lessons. I recently watched the…
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The Sleazy, Marketing Pick-Up-Artist You Want to Avoid
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Because I’m a woman, I’ve heard plenty of bad pick-up lines. Some are truly lame while others are brash and offensive. But I understand…
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3 Mistakes That Put B2B Marketing on Life Support
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I sat in my office chair, slightly stunned by what I’d just heard my client say. We were discussing the…