Drunk Doctor Hijacks Uber Driver and Kills Her Reputation
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“Get the f*** in the car you piece of f****** disgusting s***.” This is a sordid tale. And a cautionary…
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Time to Thrash the Trusted Advisor
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One of the most common requests I’ve had from B2B clients is to write their copy with a “trusted advisor” tone…
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Differentiate Yourself From Your Competitors
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The Magic of Email Marketing I email frequently. Monday – Friday and sometimes on the weekends, if I have a…
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The Curious Tale of the Stumbling Stuart Smalley Brigade
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Recently, I had a long-time subscriber leave my list. After visiting her website, I was saddened to discover that she is…
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Why Did Houzz Give Me the ‘Unwelcome Mat?’
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Over the weekend, a friend on Facebook gave the link to an article on the home decorating site, Houzz. It…
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Interview with Blogger, Content Marketer and Copywriter, Matthew ‘Kaboomis’ Loomis
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I first met Matthew through the online Facebook group, Copywriter Cafe. His advice to other writers was always sound and…