The Man in Black’s Sales Secret
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Buttercup: You mock my pain. Man in Black: Life is pain, Highness. Anyone who says differently is selling something. Sales…
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Sean Bean’s Secret Marketing Lessons
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I’m a huge Sean Bean fan (love the hashtag #DontKillSeanBean). And sometimes he has some great marketing lessons. I recently watched the…
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Is Your Business Missing Its Big, Fat Billboard?
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One of the most common mistakes I see on web pages is so simple… so obvious… that it always surprises me. You’d think…
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3 Mistakes That Put B2B Marketing on Life Support
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I sat in my office chair, slightly stunned by what I’d just heard my client say. We were discussing the…
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How to Get Clients In a Rough Economy
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There’s a good way to use terror and a bad way. One way makes you the hero, the other makes you creepy.…
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“I’ll Call You”
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The coffee date seemed so perfect. We met and I felt an instant chemistry. He smiled when I said something…