If You Hire a Copywriter, Make Sure They Do This One Thing
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Jeff Bullas recently produced an outstanding list of what to look for when hiring a copywriter. I couldn’t have said…
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Inspirational Monday: Be Bold and Make Your Mark
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Years ago, I decided to take art lessons in order to awaken my creativity. I hadn’t kept up with drawing…
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Sales and Marketing: Avoid Getting Your Voice Mail or Email Deleted
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A friend of mine just got a phone call from an industry lead generation company. The sales rep left a…
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The First Thing to Do to Make Your Copy Work
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Do you remember the advice you got when searching for a job? Career counselors repeatedly tell students, “Know the company…
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Inspirational Monday: Show Some Grit
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Mr. Success had just experienced one helluva bad day. Nothing had seemed to go right. It was a double-down stress-filled…
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Turbo-charge Your Sales With Ear-To-The-Ground Marketing Strategies Part III
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This is the final installment in my short series on increasing sales for your business. The first strategy focused on…