My First Periscope: #HopeInaScope TODAY 12:30 PM EST
·
Okay. I’m jumping in. I’m pushing myself waaaay beyond my comfort zone, today. First, I’ve avoided using video for a…
-
-
Are You Someone’s ‘Ambassador of Quan?’
·
Do you know what “quan” is? Ever see the film, “Jerry Maguire?” Jerry Maguire (played by Tom Cruise) is a…
-
Why Copywriters Are the Jazz Musicians of the Marketing World (and English Majors the Classical Pianists)
·
I discovered something interesting about A-list direct response copywriters. They have a thing for jazz. And to be honest, it’s…
-
Crush Fear Like It’s A Sucky Little Worm – Because It Is
·
I’ve recently been following Gary Vaynerchuk’s posts on Facebook. For those who aren’t familiar with him, here’s a summary: Gary’s…
-
What an Empty Water Bottle Taught Me about Marketing
·
The Cowboy and I drink a lot of water. We buy cases of it several times a week. After we…
-
Ken McCarthy’s: “It’s Called Independence Day For a Reason”
·
I am fortunate enough to own a copy of Ken McCarthy’s book, The System Club Letters. The great copywriter Gary…