Why You Still Need Face-to-Face Meetings
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In a world driven by technology, the face-to-face meeting has taken a back seat. I just returned from visiting a…
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How to Communicate With Anyone at an Event
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Networking can be a crucial marketing strategy. And if you noticed, I did not use the word “networking” in the…
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5 Prospective Clients You Want To Avoid Like the Plague
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This is written for my fellow freelancers and micro-business entrepreneurs. If you work for a large corporation, you may gather…
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Build Trust With Your Prospects And Make Them Drool For A “Second Date”
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One of the more common challenges of running a business isn’t just getting business, but getting a client who will…
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The Psychological Aspect of Selling
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I will first preface this article by admitting I’m not a psychologist, although psychology is part of what I do…
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How Comfortable Are You With Change?
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I recently had a conversation with a good friend who is a marketing consultant. She relayed a story about a…