As Albert Einstein so famously quipped, “Insanity: doing the same thing over and over again and and expecting different results.” George Costanza, the quirky, angst-ridden character from the T.V. …
Why Paying $10 For Copywriting Is Still a Bad Idea (Part 2)
This is a sequel to my original post, "Why Paying $10 For Copywriting Won't Help Your Business." Recently, I received an email from Drayton Bird entitled, "Never Forget Why It Is Called Direct …
Continue Reading about Why Paying $10 For Copywriting Is Still a Bad Idea (Part 2) →
You Don’t Need No Stinkin’ Stock Photos
I have a secret love for stock photos. Probably because when I first married The Cowboy, I was a complete failure when it came to taking good photos. I tried. I really did. But most of my photos …
Continue Reading about You Don’t Need No Stinkin’ Stock Photos →
The Zen of Email Marketing
When it comes to email marketing, you'll find plenty of online resources for strategy and tips on what to include in your messaging. But what you may not find is how to overcome mental obstacles so …
