How to Communicate With Anyone at an Event
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Networking can be a crucial marketing strategy. And if you noticed, I did not use the word “networking” in the…
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5 Ways to Get Your Buyer to Care About Your Content Marketing
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I love content marketing and believe in its value. I think every business should be developing a content marketing strategy…
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Inspirational Monday: What Inspires Me to Do What I Do
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Not everyone is cut out to be a freelancer. It’s hard work, full of long hours, with unpredictable pay. And…
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5 Prospective Clients You Want To Avoid Like the Plague
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This is written for my fellow freelancers and micro-business entrepreneurs. If you work for a large corporation, you may gather…
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How the First Lines of The Hobbit Can Make You a Better Content Marketer
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When it comes to content marketing, we marketers hold dear this mantra: Tell your story. It is said so often…
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The Lazy Man’s Way to Marketing Success
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Do you know your customer? I mean… really know them? How much time have you spent hanging out with them?…