Interview with Direct Response Copywriter, Trainer, and World Traveler Steve Roller
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Steve Roller is a direct response copywriter, world traveler (30 countries and five continents so far), marketing strategist, and professional…
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4 Ways to Improve Your Email Campaign’s Open Rate
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I came across this excellent infographic on email marketing and wanted to pass it on to you. If you do…
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You Don’t Have To Master Every Content Marketing Channel
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The Conversation Prism image courtesy of Brian Solis and JESS3. When planning your strategy for content marketing, it’s easy to…
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How to Build Trust With Your Copywriting
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You may have heard the business axiom: People do business with those they know, like and trust. It’s true. I’ve…
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Inspirational Monday: The Amazing Power of Four Simple Words
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Our church’s administrative office was in high gear. We were preparing for a very special guest and my boss, one…
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How Marketing and Sales People Can Work Together
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The business departments of marketing and sales have undergone a tremendous shift over the past two decades. It used…